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Darwin Would have Told the Difference
Dear Reader,
Charles Darwin published his theory of evolution 152 years ago, with "survival" and "reproduction" playing a key role in it. Nowadays, Darwin might have become an economist, as business, too, is primarily about survival and growth. Leaving aside all the theory, this is something you probably experience firsthand in your own working environment!
It's obvious where the main focus has been in the last few years - the search for growth during the economic crisis has been a tough undertaking, with many fighting just to survive. Unfortunately, some have already lost the battle. As regrettable as this is, it clearly shows that what may take nature millennia to achieve takes only a few months in the globalized economy . After a poor 2009, there were a few signs of green shoots in 2010 until share prices once again crashed abruptly this year.
This dynamic development poses a particular threat for companies that haven't yet adapted to current market conditions. The market is still there, but it demands things such as minimized operating costs, increased productivity and added value for end customers. This involves businesses making themselves "fit" for the future in the truest Darwinian sense of the word.
This is where we can help - not just with extremely powerful machines but also with customized consultancy services. Together, these form a package that will make you stand out from the crowd and better able to weather difficult times. You'll find a few examples of this on the following pages. Once again, I hope this issue contains something of interest to you and wish you an enjoyable read!
Sincerely,
Dear Reader,
Charles Darwin published his theory of evolution 152 years ago, with "survival" and "reproduction" playing a key role in it. Nowadays, Darwin might have become an economist, as business, too, is primarily about survival and growth. Leaving aside all the theory, this is something you probably experience firsthand in your own working environment!
It's obvious where the main focus has been in the last few years - the search for growth during the economic crisis has been a tough undertaking, with many fighting just to survive. Unfortunately, some have already lost the battle. As regrettable as this is, it clearly shows that what may take nature millennia to achieve takes only a few months in the globalized economy . After a poor 2009, there were a few signs of green shoots in 2010 until share prices once again crashed abruptly this year.
This dynamic development poses a particular threat for companies that haven't yet adapted to current market conditions. The market is still there, but it demands things such as minimized operating costs, increased productivity and added value for end customers. This involves businesses making themselves "fit" for the future in the truest Darwinian sense of the word.
This is where we can help - not just with extremely powerful machines but also with customized consultancy services. Together, these form a package that will make you stand out from the crowd and better able to weather difficult times. You'll find a few examples of this on the following pages. Once again, I hope this issue contains something of interest to you and wish you an enjoyable read!
Sincerely,
Bernhard Schreier
Vorstandsvorsitzender
Heidelberger Druckmaschinen AG
Vorstandsvorsitzender
Heidelberger Druckmaschinen AG
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