In the Shadow of Fujiyama
Nagaizumi-cho, Suntou-gun, Shizuoka is located southwest of
Tokyo and headquarters to the Tokushu Paper Manufactur- ing Co.
Ltd., a specialty paper producer that is famous in Japan. In 2001,
the company opened "PAM", a private museum with extremely
interesting, rare and very valuable exhibits dedicated to the
subject of paper.
Fujiyama with its snow-capped peak, Japan's highest and holy
mountain, is always within view. No matter where a person goes in
Shizuoka, the breathtaking view of this 3,776-meter (12,388-foot)
high giant is inescapable. The Tokushu Paper Manufacturing Co. Ltd.
with its roughly 620 employees is headquartered here. Kiyotoshi
Misawa, 56, is already the tenth chief executive officer of this
company founded in 1926 and he has held this position since April
of 2004. Generating about 22 billion Yen (170 million Euro/218
million US-Dollars) in annual sales, the company does research and
works very heavily in the area of traditional paper production.
They are constantly looking for suitable natural base materials and
accordingly offer unusual types of paper and even more unusual
paper designs.
In search of the ideal paper design, employees embody their
visual image of nature in their papers, for example, in order to
create papers that have surfaces and colors like stone, marble,
wood or other natural materials. "Paper is an important part
of Japanese culture and far more than just a printing stock. It is
also used in housing construction, where the interior walls of the
traditional houses consist of paper. Traditional Japanese houses
are built out of three basic materials: paper, wood and
earth," Misawa points out.
Whether as insoles in shoes, for labels or stationery
If it is to be something extremely special, in Japan they
rely on a product from Shizuoka. The company is a niche producer,
not a mass producer. The company turns out about 55,000 tons of
paper per year, which constitutes a small volume for a Japanese
paper manufacturer because altogether about 30 million tons per
year are manufactured in Japan and scarcely is any paper purchased
abroad. The raw materials for paper manufacturing, on the other
hand, for the most part come from other countries. If regular paper
costs approximately 100 Yen per kilo (0.72 Euro/0.90 US-Dollar),
then with Tokushu it is around 400 Yen (2.88 Euro/3.60 US-Dollars).
But they also meet other demands than merely writing paper. Special
papers for catalogs, bible pages, posters, admission tickets, post
cards, paper money, checks, photo papers and labels, for example,
are produced.
Among these are papers that even if totally saturated with
water do not swell up or tear easily, or even types of paper that
do not decompose. No wonder, therefore, that of the overall 25,000
types Japanese paper and paper designs Tokushu themselves offer
5,000. On the specialty paper market, for this reason, the company
is also a market leader in Japan. One of the favorite types of
paper is called "Tanto". The name is derived from a
Portuguese word and means "many". This type of paper
comes in 152 colors, as well as various weights and different
formats to choose from. There may well be no other single product
in the world with such a vast selection as Tanto.
You can download the complete document on the top right-hand
side.
Print Version