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Coating in Sight - UV Printing With Heidelberg

UV technology opens up a nearly boundless world of finishing possibilities that allow you to magically conjure up seductive eye-catchers on both absorptive and non-absorptive printing stocks. This is not to mention the economic advantages it holds, including fast throughput and drying times. For many graphic companies on a quest for the perfect UV print, Heidelberg offers the right UV press in all format classes - and therefore also the ideal secret weapon in the fight for high margins in this market segment.
 
Printing with gold? What sounds like a fairy tale from One Thousand and One Nights is reality in the printing room: "Many of our customers experiment with UV inks and coatings by combining them with unusual materials like gold leaf, for example. Others also work with unusual printing stocks such as foam. UV printing allows you to realize countless applications where almost the only boundary is your fantasy," explains Jens Arne Knöbl, Head of Product Management Applications at Heidelberg.
 
In addition to differentiating themselves by using such unusual print creations, customers are naturally interested in economic production processes as well. This is why Heidelberg is continuously developing its range of UV products, "For many customers, inline production is the key to cutting costs and in this case in particular, it's therefore an unbeatable advantage when the applied inks and coatings harden immediately and products can be sent to finishing without a big time lag. What's more, products are protected from damage," emphasizes the UV expert Jens Arne Knöbl.
 
Just how important the customer's benefit is to Heidelberg is shown by their most recent initiative for the standardization of UV and hybrid applications, in cooperation with KBA. Motivation for this action was the manufacturers' large degree of variation in the production of various batches of operating or aid materials such as ink and cleaning agents. This not only hinders the achievement of higher process reliability and quality but can also cause damage to the machines. "Heidelberg's overall goal in product certification is to limit the degree of variation and increase reliability in processing, thereby improving the entry situation - especially for UV beginners - for example, by providing clear recommendations," states Jens Arne Knöbl.
 
In the future Heidelberg wants to offers its customers in various UV business segments a complete workf low from the preliminary stages through printing and up to finishing. "Our customer should be able to focus their attention on making money right from the start. That's why when it comes to more complex areas like lenticular applications, in-mould labels and packaging, they don't just receive the UV press with the appropriate equipment but also consultation services on special uses and technologies such as screens and CtP imaging, as well as the equipment for postpress finishing - and all from the same source," points out Jens Arne Knöbl. 
   
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